Designing this app was a fun adventure. The goal was to create a meet up app where users could make meaningful new connections based on different data points. By using new brand guidelines, I was able to create a simple yet modern UI base project requirement.
Generally, I prefer to map out the interactions, as you can see below. This approach enables me to quickly refine the flow before diving into creating UI visuals in Figma.
Once users complete their initial profile, their journey unfolds as they step into their dashboard. Here, they can smoothly navigate through Meets events and catch up on highlights posted by fellow members. It's like their own personalized space for connection and discovery!
I joined this project from the very beginning and had the great opportunity to partner closely with our software engineering team every step of the way. I teamed up with the project lead to conduct user research, which helped us pinpoint the right features to build. I then focused on creating a component-based design system to make the handoff to developers incredibly smooth. To top it off, I developed a full branding identity that helped the product find its unique voice and resonate within the industry.
Court+ provides the foundation for a thriving pickleball club by seamlessly integrating court bookings, event management, and league or tournament organization into a single platform. It also offers tools for coaching schedules, member communication, and club marketing, fostering a connected and engaged community. This all-in-one solution handles the complex logistics so organizers can focus on building a vibrant pickleball culture.
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Designed for two primary users—Members and Admins—the platform provides separate, role-specific experiences. View some screens for each below.
This was a project where I definitely had to navigate many moving part but I learned a lot; I collaborated with some awesome folks!
I was task to enhance the UI Design within the authenticated environment for the home, transactions, statements pages and new features such the pre-autorized debit form.
Throughout this specific project, I had the opportunity to collaborate closely with the UX Designer from the very start of our brainstorming sessions. Together, we identified multiple areas that required improvement and came up with innovative ideas for new features. Additionally, I conducted a comprehensive analysis of our main competitors in the market and examined current trends within the banking sector.
The requirements from the business, legal, and development teams were definitely a challenge, as some of the goals interfered with each other. However, understanding the underling motivation of each team helped tremendously in challenging them to ultimately creating the best user-centric interface.
Shown below are some of the competitors we looked at.
I was tasked with improving the flow and interface for downloading statements. We consulted with the production team to make sure there were no conflicting components.
I personalized the form options to adapt seamlessly to the data at hand, adjusting based on what users chose. This resulted when the spreadsheet option was made exclusive to the current year while the PDF option remained accessible for previous years.
It's all about making things convenient for the user!
I also made sure all designs were optimized for tablet and mobile devices.
Considering the experimental nature of this project, "thinking outside the box" was an understatement. The goal was to transform in-person experiences, such as workshops, trips, and other activities, into an online setting for an online members' community platform.
Although there was encouragement to create without restraint, it was very important to work within the business requirements and understand the users' motivations. Putting the questions of "why" and "how" at the forefront.
This is the space where users can access all currently available art exhibitions by making a selection.
In this room, users can immerse themselves in an interactive experience, allowing them to explore the space. By selection of a piece they can learn more about the art, and discover details about the artist.
One of the requested features was a chat pop-up. From here, users would have access to the profile of the person they're chatting with, which includes their bio, hobbies, location, age, profession, and recent activities.
This is similar to a blog-type page where users can explore and learn more about various artists who have exhibited their work at the Art Gallery.
The goal of this project was to create a modern, UI design for the Shopify e-commerce site, with an emphasis on simplicity and ease of navigation.
It is evident that websites are being visited more through mobile devices and for this reason focusing on the mobile experience first was very important.
As evident below, the emphasis on simplicity persists in the desktop screens, maintaining fidelity to the brand.
I created a student portal with a user-friendly design, facilitating easy interaction with various components. The layout is optimized to ensure seamless and clear presentation of information.
The user will be presented with the most important information and a sidebar menu leading to other sections of the portal.
I provided tailored UX strategies for Gravol's website rebranding while meeting the unique needs of diverse visitors. With these strategies the user experience would be improved and created more traffic for SEO.
To better cater to Gravol's users, it was vital to gain a deep understanding of their needs. With data provided by the client, I was able to create the user personas below.
Optimizing the sitemap was essential because the current navigation was perplexing and overcrowded. By mapping out the user persona journey, we were able to craft more meaningful designs tailored to specific scenarios and user needs.
Below you will see a sample of the wireframes created and UI Design.
Following brand guidelines the visual designer were created.
I designed packaging for a new product, incorporating illustrations that closely represent the Stevia product's ingredients.
I got to create various design assets for the website and other platforms.
Working with the client we were able to collaborate to design this Instagram social media theme template using Figma.
Here are some logos I've designed over the years.
This project allowed me to breathe life into the brand through ongoing collaboration with the owner. I crafted everything from the logo and signage to the menu and various assets that needed to be created.
Here's collection of some of the animation projects I've done over the years.
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Here's some additional work in graphic design, illustration, brand development, package design and more.
